I have a strong grounding in the visual arts which has helped
me to become a better all round designer. I can draw, paint
and take photographs to illustrate my visions. With a computer
I can use various mediums to get to the end result.
I find the limitations of the Web to be a help rather than
a hinderance, with experience you can push the boundries but
still manage to connect to the huge audiences that are online.
The thing that I love the most about being a Web/Multimedia
designer is the constant learning that is involved.
There's a real skill in designing an interface for companies,
individuals and their clients. Understanding site architecture,
user responses, technical do's and don'ts, search engines,
stylesheets, browsers.. and the big one, 'what are we trying
to achieve?' Is it sales, branding, services, communication,
quite often this analysis is a skill that comes into play.
I consider myself to be an expert in this programme, I have
more than 11 years industry experience.
I prefer this vector programme to Illustrator as it works
seemlessly with Flash but is versitle enough to create logos
and can output complex print-ready design.
I've used Dreamweaver daily since it's inception and find
it to be the best in it's field.
Although Photoshop comes with Adobe Image Ready I still prefer
the image crunching capabilties of Fireworks.